Company Overview Visit revlon.com website
The Revlon Company is one of the world's leading cosmetics manufacturers. Originally founded in 1932 by Charles Revson and his brother Joseph along with a chemist, Charles Lachman (who would later claim credit for the company's trend-setting Lipstick), their first product was a nail enamel to compete with their former employer, Elizabeth Arden. The Revlons' goal was to make women beautiful, not cover them up; they combined rich pigments with beautiful perfumes at attainable prices. During World War II, Revlon ignored government regulations that prevented cosmetic companies from selling products to men - who were sent out on the front lines where it was believed that their well-groomed appearance boosted morale anyway - until 1945 when the War Department did away with the rule.